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Coalition Technologies

2020-05-06 10:10:03

Mobile Marketing FAQs

Top Questions

Why Should Marketers Care About Mobile Marketing?

Mobile Marketing is the closest you can get to marketing directly to the consumer. Cell phones are the most personal device that allows a company to be in proximity to their customers almost 24/7. Mobile marketing is evolving and rapidly becoming essential to companies wanting to market their products. Mobile marketing is becoming an increasingly important component of any marketing campaign.

How do I design content that can be read both on a mobile phone and a desktop?

It is best to test what your message looks like on each device. Short and to the point content is good for both desktop and mobile viewing however you can also use mobile friendly templates that are optimal for mobile viewing. Send a test email and view it with multiple devices before you send it out to clients.

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