WE’RE THE LEAD GENERATION SEO EXPERTS YOU’RE LOOKING FOR:
#1 Ranked Los Angeles SEO Company
Top Reviewed SEO Agency On Yelp
Google Ads Certified Partner
97% Client Retention Rate
99% Client Satisfaction Rate
Why Do You Need SEO in Your Lead Generation Marketing Strategy?
Lead generation search engine optimization (SEO) is the process of increasing a website’s rankings in search engine result pages (SERPs), which subsequently increases website traffic and revenue. There are many types of targeted SEO strategies that can prove beneficial for your business structure.
SEO helps by making your website more visible. Proper optimization can place your website on the first page of a search engine, which makes searchers that much more likely to click on it. By ensuring visitors know exactly what your website has to offer, SEO has the ability to bring more people to you, creating leads.
But we don’t stop there. We then focus our efforts on optimizing the website itself to drive users to your contact submission forms using proven conversion rate optimization (CRO).
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Search Engine Optimization
Higher Page Rankings
On Search Engines like Google
To your website
Return On Investment
INCOMING LEADS FOR CLIENT Lease Advisors
ORGANIC TRAFFIC FOR CLIENT Children’s Sedation Dentist
There is no doubt in my mind that we provide a better value and service than any other online lead generation service provider.
– Joel Gross, CEO
- JordanPresident & COO
- AmandeepWeb Development Manager
- AnnaDesign Team Lead
- AshokPPC Team Lead
- BrittneyDigital Producer Team Lead
- BryanAccounting Team Lead
- CarlDirector of Digital Strategy
- CharlineDigital Producer Team Lead
- ChrisSEO Reporting Team Lead
- ChristianSEO Specialist Manager
- DeepakSEO Analyst Team Lead
- GabrielleRecruiting Team Lead
- HamzaSolutions Development Team Lead
- IvonaRecruiting Team Lead
- JonathanBack End Team Lead
- JulioFront End Team Lead
- KanikaSEO Specialist Team Lead
- KaranQuality Assurance Team Lead
- KaranbeerFront End Team Lead
- NathanielSEO Team Lead
- RebeccaMarketing Team Manager
- RohitSEO Team Lead
- SureshSEO Analyst Team Lead
- TylerDigital Producer Team Lead
- UmairFront End Team Lead
- AaronCopy Strategist
- AbbasSEO Analyst
- AbeDigital Producer
- AdityaPPC Analyst
- AfolabiLaravel Developer
- AlfeFront End Developer
- AmbrogioFront End Developer
- AmbrosiaDigital Producer
- AmeliaCopy Strategist
- AudreyCopy Strategist
- AvinashSEO Analyst
- AvionneDigital Strategist Assistant
- BalaSEO Analyst
- BillDigital Producer
- CandiDigital Producer
- CarrieWeb Digital Producer
- CassDigital Strategist
- CharlesWeb Digital Producer
- CharlesDigital Strategist
- CherylSEO Analyst
- ChetanSEO Analyst
- CynthiaDigital Producer
- CzarinaDigital Strategy Assistant
- DanielSEO Analyst
- DannySEO Analyst
- DevinWeb Digital Producer
- DewayneWeb Digital Producer
- DivyaFront End Developer
- DomshellSEO Analyst
- DougDigital Strategist
- EptikarPPC Analyst
- EricFront End Developer
- ErnestoSEO Analyst
- EvangelineDigital Producer
- FazillSEO Analyst
- FarhanBack End Developer
- GurpreetFront End Developer
- HarpreetFront End Developer
- HeatherDigital Producer Assistant
- IanCopy Strategist
- JasonAssistant Reporting Analyst
- JasonDigital Strategist
- JaymeWeb Digital Producer Team Lead
- JethroSEO Analyst
- JoeyDigital Producer
- JosephCopy Strategist
- JosephFront End Developer
- KannupriyaSEO Analyst
- KatieCopy Strategist Trainee
- KayodeSEO Analyst
- KelseyOffice Assistant
- KevinSEO Analyst
- KevinDigital Strategist
- KhristySEO Analyst
- KomalQuality Assurance Specialist
- KowshikFront End Developer
- KristaWeb Digital Producer Assistant
- KristinaDigital Producer
- KristinaDigital Producer Assistant
- KulwinderSEO Analyst
- LarryDigital Producer
- LaurelAssistant to the CEO
- LeahDigital Producer
- LuisDigital Producer
- ManojSEO Analyst
- MarianneSEO Analyst
- MazenBack End Developer
- MeganDigital Producer
- MohyeeSEO Analyst
- MoniqueDigital Strategist Assistant
- MyraAssistant to the CEO
- NehemiahSEO Reporting Analyst
- NikhilPPC Analyst
- NikkiReporting Analyst Assistant
- NirlepFront End Developer
- OguzBack End Developer
- PavithraPPC Analyst
- PedroReporting Analyst Assistant
- PrabhjitFront End Developer
- PranavSEO Analyst
- QuintonSEM Analyst
- RainierSEO Analyst
- RajBack End Developer
- RajkunwarSEO Analyst
- RamFront End Developer
- RamojiSEO Analyst
- ReuelWeb Digital Producer
- RossDigital Strategist
- RyanDigital Producer
- SaadFront End Developer
- SamanthaDigital Producer
- SarahDigital Producer
- SaritaSEO Analyst
- SarveshPPC Analyst
- ShahrukhLaravel Developer
- SherryceDigital Producer
- SnehaFront End Developer
- SierraPersonal Assistant
- SimerAssistant to the Dev Manager
- SteffyDigital Strategist Assistant
- SudhirSEO Analyst
- TalhaSEO Developer
- TessCopy Strategist
- TiagoSEO Developer
- TiborFront End Developer
- TiffanyAssistant Copy Strategist
- TylerWeb Digital Producer
- VatsalQuality Assurance Specialist
- VaughnSEO Specialist
- VijenderSEO Analyst
- VivekPPC Analyst
- VivianSEO Analyst
- YarikPPC Analyst
- YolandaCopy Strategist
Lead Generation Through SEO: Organic Search Results
Generating leads through organic search results can be tricky but is the single most cost effective way to scale a business long term. A focused and well-researched approach leads to year-over-year improvement in traffic and contacts with our main focus being:
We make sure your keywords target high search volumes and low competition. This means finding a balance with keywords that are searched often and yet don’t have many other competitor results on SERPs. We create keywords that answer the fundamental questions a customer asks a search engine—a strategy that leads to higher keyword rankings and a lower bounce rate.
Social Media and Blogs
We add regular, fresh content to your social media and blog frequently, as this is a great way to interact with future customers and generate organic search results. These inbound marketing techniques give your website more authority. Social media creates a community and builds word of mouth, while blogs are opportunities for more keyword-rich content with backlinks across your site.
Write with Your Audience in Mind
Our team also optimizes for user intent with smart content, which is intelligently personalized to your customers’ needs. This approach ensures that your website organically directs people through key stages of buying decisions from researching to shopping, and ultimately, purchasing. One of the ways we do this is by incorporating strong calls to action (CTAs) that help guide customers to complete transactions, whether through referrals or online sales.
At Coalition Technologies, we can develop a nuanced understanding of your ideal customer, ensuring that the content we provide is both segmented and targeted to your customer’s needs. We never use black hat techniques like keyword stuffing, guaranteeing that your website will not be penalized by search engines.
Strategic Link Building
Building relationships with high-authority websites and getting inbound links passes “link juice” onto your website, especially if those websites have high domain authority. Our outreach team connects with relevant content creators and online influencers in your industry to publish high-quality content on third-party sites.
Among our suite of link building services is HARO, a tool that allows you to leverage your expertise within your industry in exchange for connections to prominent news and media outlets. Our team connects you with these outlets to create opportunities for their readers to be organically routed back to your website.
Lead Generation Through SEO: Paid Advertising
Paid advertising allows you to pay for traffic using Pay Per Click (PPC) advertising programs provided by search engines. This enables you to display ads in the sponsored results section of each search engine’s results page. With our expert PPC team, Coalition uses years of experience and insight into paid search trends to generate the best results, using these techniques:
Similar to organic search results, we conduct keyword research to discover the search terms with the lowest competition and highest search volume. These keywords form the foundations of balanced PPC campaigns, as using them results in ads that appear frequently while minimizing costs. On a monthly basis, we continue our research and track how each keyword performs, pruning those that fail to convert while adding new, high revenue-generating keywords.
Better Bidding Techniques
There are a variety of strategies to get the best conversion rates and cost per click (CPC), but identifying your ideal course of action can be difficult. However, the Coalition team knows the ins-and-outs of paid search. With our expertise, we’re confident that we can recommend and implement the strategy that will lead to the most conversions and the highest return on investment for your business.
Ad Quality and Placement
Our team creates text ads that include strong, clear CTAs as well as targeted keywords or phrases, which will be displayed in bold when returned on a search engine result page. This not only makes your ads stand out, but confirms that your website’s content is relevant for searchers.
Display advertising is designed to entice and grab web searchers’ attention, prompting them to click on your link and learn about your products or services. We receive daily or weekly updates from your display advertisements and track the number of times the ads are clicked. With this information, we will assess whether an ad is performing effectively and adjust accordingly with your company’s growth.
Locations and Methods
We analyze your content and audience to see which websites are the best advertising outlets for your business. Then, our team chooses the best method for promoting your business, such as a text ad or a display advertisement.
Appropriate Landing Pages
We create effective landing pages that match the terms used in your PPC ads. Repeating the same language and key phrases reassures visitors that they’re on the right path and also shows consistent branding. This facilitates conversion rate optimization (CRO), especially when the landing pages strategically link to other parts of your site.
Dedicated To Your Results
Coalition Technologies has a dedicated team of experts in PPC and SEO that will manage your campaigns for you. By integrating these efforts, we’re able to provide meaningful results quickly, and with greater consistency, year after year.
Helping You Turn Leads Into Sales
SEO is not a lead generating strategy on its own. As the initial funnel that brings traffic, SEO works in tandem with other aspects of your marketing strategy to generate growth and cultivate trust in your company.
Content, website quality, and customer service are the final touches that can capture a customer’s attention. Coalition Technologies has the expertise to help you transform SEO-generated traffic into full-fledged leads—and then turn those leads into sales.
Why We’re the Perfect Fit For You
We’re never satistifed with the status quo.
We’re always refining our craft, which means you’ll always be getting better and better results!
We’re a team of trend setters, mavericks, and leaders: innovation is an inherent part of our business model.
Work with Us
Coalition Technologies is built on collaboration and innovation, and we never stop researching and developing new and better ways to optimize your website. We work with the best available methods to help bring you new business. Let us take your business to the next level. Contact us today at (310) 827-3890!