Top-Rated Ecommerce SEO Company

Why is SEO So Important?

Search Engine Optimization (SEO) provides ecommerce retailers with a sustainable path forward to help grow your store while boosting onsite traffic and revenue. Achieving top rankings for your most valuable keywords helps improve your site’s visibility and contributes to your bottomline. If you’re looking to positively impact your store’s growth potential, contacting an ecommerce SEO company like Coalition Technologies needs to be the first step on your journey. Our digital strategists will help outline next steps for your business with our long-term or monthly SEO packages.

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Certified Google Ads Premier Partner

CT Expert

World-renowned SEO professionals

Case Studies

630+ case studies proving success

Gear

Custom internally developed software that brings clients results

100+ reviews

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20+ reviews

How Does Ecommerce SEO Work?

Search Engine Optimization (SEO) is the process of increasing a website’s rankings on search engine results. Through steady technical and development work, optimized content development, and outreach efforts, your site can become a powerhouse, leading to significant growth for your ecommerce store.

  • Increased visibility leads to increased brand exposure / awareness
  • Increased traffic leads to higher conversions and revenue

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SEO_Icon

SEO

Search Engine Optimization

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Higher Page Rankings

On Search Engines like Google

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Increased Traffic

To your website

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Increased ROI

Return On Investment

Elements For Successful Ecommerce SEO

At Coalition Technologies, our team works with a number of ecommerce-targeted SEO practices that are designed to facilitate the organic growth you’re looking for. We create a tailored plan based on these key methods:

TARGETED KEYWORD RESEARCH

We strategically integrate highly relevant and localized keywords throughout your site to convey to search engines its core function. The more specific the keyword, the more likely it is to convert a search into a sale. Our utilization of keywords not only makes search engines trust your website, it helps it to begin ranking higher. We never employ black hat SEO techniques like keyword stuffing, guaranteeing that your site will not be penalized by search engines.

BLOG CONTENT

Blog content is a great way to generate internal links throughout your site, and it allows you to convey informative, authoritative content on a regular basis to your consumers. Our team also incorporates strong calls to action (CTA) into your blog posts to direct readers to different areas of your site, thereby improving your click-through rate and increasing your CRO.

WEBSITE STRUCTURE

Coalition Technologies conducts thorough market research to discover what consumers are looking for. We then optimize your site based on what your customers’ needs actually are. By prioritizing your site’s functionality, as well as its aesthetics, we also ensure responsive web design, regardless of whether your customers are shopping on their phone, tablet, or computer.

Site speed is another important component of functionality, as nearly 40% of people leave a site if it takes more than three seconds to load. Bounce rates negatively impact your CRO and contribute to losing potential customers.

PR OUTREACH

Initiating positive relationships with high authority websites and getting inbound links passes on “link juice” to your site. Our outreach team connects with relevant content creators in your industry and produces high-quality copy to publish on third-party websites. With natural linking, which is when sites link to you with no specific action, we can ensure a diverse link profile and start generating content that ultimately leads back to your domain.

Another great resource that we utilize for link building is HARO. By offering expert knowledge in your industry to a prominent news and media outlet, we can guarantee that readers will be organically routed back to you and your site.

IDENTIFYING PROBLEMS

404 errors, 302 (or temporary) redirects, and duplicate content are among the most common problems found on ecommerce websites. Our team effectively redirects all 404 errors to the homepage and changes all 302 redirects to 301 redirects to ensure that your customers are guided to the right page. We also remove duplicate content, as well as duplicate title tags and meta descriptions, and optimize them with unique copy.

REPEAT KEYWORD RESEARCH

Keyword research is an ongoing task, especially since consumers’ needs change and evolve over time, and it’s crucial to keep up with a growing market. As your site continues to build value and recognition, staying aware of new keyword opportunities ensures the longevity of your success.

FREQUENTLY ASKED QUESTIONS

HOW IS ECOMMERCE SEO DIFFERENT THAN NORMAL SEO?

Handling an SEO campaign for an ecommerce brand is more about putting emphasis into key areas to help a site progress. Standard SEO operating procedures are still going to apply to an ecommerce business (ie: Technical and development website work, optimized copy on-site and external outreach efforts), however it’s important that any strategic efforts help convert users to customers. Strategy may center more around opportunities to address user experience tasks that may help inspire shoppers to shop, keywords that focus on finding the right audience and crafting outreach opportunities that help people find your site.

DOES ECOMMERCE SEO COST MORE THAN NORMAL SEO?

We wouldn’t necessarily price differently between an ecommerce store and a lead generation business, for example. While our approach and project recommendations will vary, we always recommend pricing based on exactly what a business needs. If we spot areas for additional opportunity, we often note that to our clients and make recommendations so that they’re able to select what works best for their budget.

DO ECOMMERCE STORES NEED SEO?

We’re firm believers that ecommerce stores absolutely need SEO to stand out at the forefront of their industry. Capitalizing on rankings for related key terms is essential to obtaining more site traffic and boosting a site’s ability for sales.

WHAT ARE THE SKILLS NECESSARY FOR ECOMMERCE SEO?

Working with skilled team members capable of delivering an effective SEO campaign will be key if you want a successful SEO campaign. Having confident, capable development staff and SEO technicians able to identify and correct issues with your website are first on the list. Second, you will need a team member capable of producing content that is both sales driven and well-optimized. In addition to this you’ll need someone able to create links back to your website from industry-relevant platforms. Outside of this, making sure any individuals you are working with are receiving regular, ongoing training from industry mentors will also be key. Anyone working on your campaign must be able to identify areas for improvement and be able to bridge those gaps for you quickly whilst staying current with the ever-evolving industry trends.

DO I NEED AN E-COMMERCE SEO AGENCY?

Probably- while the average business owner or marketing manager can get a solid jump on SEO best practices for their e-commerce store, ongoing management, maintenance, and active promotion of an e-commerce store is complicated and time consuming. It requires design, development, copy, CRO strategies, and more to be successful.

HOW CAN E-COMMERCE SEO HELP MY STORE?

Search engines are still the major internet conduit of traffic and business. If you’re operating an e-commerce store, e-commerce SEO helps you identify keywords related to the purchase and sale of your products, rank well in front of eager to purchase consumers, which in turn drives revenue growth.

  • Joel
    CEO
  • Jordan
    President & COO
  • Amandeep
    Director of Design & Development
  • Carl
    Director of Digital Strategy
  • Rebecca
    Director of Marketing
  • Aaron
    Copy Strategist Team Lead
  • Abdul
    Abdul
    Abdul
    PPC Team Lead - Search
  • Anna
    Design Team Lead
  • AndreaS
    AndreaS
    Andrea
    Public Relations & Link Building Team Lead
  • Ashok
    PPC Team Lead
  • Christian
    Results Manager
  • Czarina
    Digital Strategy Assistant Team Lead
  • Daniel T.
    SEO Analyst Team Lead
  • Deepak
    SEO Analyst Team Lead
  • Eric V.
    Front End Development Team Lead
  • Hamza
    Hamza
    Hamza
    Solutions Development Team Lead
  • Ivona
    Recruiting Team Lead
  • Jayme
    Design & Development Digital Producer Team Lead
  • Jonathan
    Back End Team Lead
  • Julio
    Front End Team Lead
  • Kanika
    SEO Manager
  • Karan
    Quality Assurance Team Lead
  • Karanbeer
    Front End Team Lead
  • Katie
    Katie
    Katie
    Reporting Team Lead
  • Kristina M.
    Marketing QA Team Lead
  • Manoj
    SEO Analyst Team Lead
  • Myra
    Operations Support Team Lead
  • Raj
    Full Back End Team Lead
  • Reuel
    Web Digital Producer Team Lead
  • Rohit
    SEO Analyst Team Lead
  • Ryan
    Marketing Digital Producer Team Lead
  • Sarah S.
    Digital Producer Team Lead - Marketing
  • Thys
    Thys
    Thys
    Digital Producer - Marketing Team Lead
  • Tiago
    SEO Development Team Lead
  • Tiffany
    Copy Strategist Team Lead
  • Umair
    Front End Team Lead
  • Vivek
    PPC Analyst Team Lead
  • Abongile
    Abongile
    Abongile
    Senior SEO Analyst
  • Adhikar
    Adhikar
    Adhikar
    SEO Analyst
  • Aditya
    PPC Analyst
  • Aileen
    Operations
  • Aisha
    Aisha
    Aisha
    Associate Digital Strategist
  • Ambarish
    Ambarish
    Ambarish
    Front End Developer
  • Ambrogio
    Front End Developer
  • Ambrosia
    Digital Producer
  • Amy
    Amy
    Amy
    Associate Marketing Digital Producer
  • Ankita
    Ankita
    Ankita
    PPC Analyst
  • Annamariah
    Annamariah
    Annamariah
    Digital Producer Trainee - Marketing
  • Ashley
    Ashley
    Ashley
    Digital Producer Trainee - Marketing
  • Ashok
    Ashok
    Ashok
    SEO Analyst
  • Asjad
    Asjad
    Asjad
    QA Analyst
  • Audrey
    Copy Strategist
  • Avionne
    Digital Strategist Assistant
  • Bien
    Designer
  • Brooke
    Brooke
    Brooke
    Assistant Reporting Analyst
  • Bryan
    Recruiter
  • Candi
    Digital Producer
  • Carolyn
    Carolyn
    Carolyn
    Assistant Copy Strategist
  • Cass
    Digital Strategist
  • Charles
    Charles
    Charles
    Digital Strategist
  • Chetan
    SEO Analyst
  • Cody
    Cody
    Cody
    Digital Producer Trainee - Marketing
  • Cyd
    Cyd
    Cyd
    Assistant Copy Strategist
  • Daniel S.
    Daniel S.
    Daniel S.
    Digital Strategist
  • Danny
    SEO Analyst
  • Deahna
    Deahna
    Deahna
    Junior Reporting Analyst
  • Diana
    Diana
    Diana
    Digital Producer Trainee - Marketing
  • Dianne
    Dianne
    Dianne
    Digital Strategy Assistant
  • Digna
    Digna
    Digna
    SEO Analyst - Link Building
  • Diksha
    Diksha
    Diksha
    PPC Analyst
  • Divya
    Front End Developer
  • Doug
    Digital Strategist
  • Eptikar
    PPC Analyst
  • Ernesto
    SEO Analyst
  • Eugenie
    Eugenie
    Eugenie
    Linkbuilder
  • Fazill
    SEO Analyst
  • Gabi
    Gabi
    Gabi
    Assistant Copy Strategist
  • Garrett
    Garrett
    Garrett
    Marketing Digital Producer Trainee
  • Grace
    Grace
    Grace
    Marketing Digital Producer Trainee
  • Gustavo
    Designer
  • Haroon
    Haroon
    Haroon
    SEO Developer
  • Harpreet
    Front End Developer
  • Hunter
    Hunter
    Hunter
    Digital Producer Trainee - Marketing
  • Jake
    Designer
  • Jameson
    Jameson
    Jameson
    Digital Producer Trainee
  • Jennifer I.
    Jennifer I.
    Jennifer I.
    Digital Production Assistant - Marketing
  • Jennifer
    Jennifer
    Jennifer L.
    Marketing Digital Producer
  • Jessica S.
    Jessica S.
    Jessica S.
    Associate Digital Producer - Marketing
  • Jessica
    Jessica
    Jessica T.
    Digital Producer Trainee - Marketing
  • Jimnah
    Jimnah
    Jimnah
    Web Designer
  • Joseph
    Front End Developer
  • Josiah
    Josiah
    Josiah
    Back End Developer
  • Julia
    Julia
    Julia
    Copy Strategist
  • julie
    julie
    Julie
    Digital Producer Trainee - Web Design and Development
  • kate
    kate
    Kate
    Associate Digital Producer - Marketing
  • Kathy
    Kathy
    Kathy
    Digital Producer Trainee
  • Kelsey
    Office Assistant
  • Kelsey D.
    Kelsey D.
    Kelsey D.
    Associate Email Marketing Strategist
  • Kevin K.
    Digital Strategist
  • KevinS
    KevinS
    Kevin S.
    Digital Strategist
  • Kimberley
    Kimberley
    Kimberley
    Marketing Digital Producer
  • Komal
    Quality Assurance Specialist
  • Krista
    Web Digital Producer Assistant
  • Kulwinder
    SEO Analyst
  • Laurel
    Assistant to the CEO
  • Leah
    Digital Producer
  • Lucas
    Lucas
    Lucas
    PPC Specialist
  • Luis
    Digital Producer
  • Marianne
    SEO Analyst
  • Marshall
    Marshall
    Marshall
    Copy Strategist
  • Matt
    Matt
    Matt
    Associate Digital Producer - Marketing
  • Mazen
    Back End Developer
  • Meagan
    Meagan
    Meagan
    Digital Producer Trainee - Marketing
  • Megan
    Megan
    Megan
    Copy Strategy Assistant
  • Melanie
    Melanie
    Melanie
    Office Manager
  • Michael
    Michael
    Michael
    SEO Developer
  • Mohammad
    Mohammad
    Mohammad
    Back End Developer
  • Mohyee
    SEO Analyst
  • Morty
    Morty
    Morty
    Associate Digital Producer - Web Design and Development
  • Mubarak
    Mubarak
    Mubarak
    SEO Analyst
  • Neeraj
    Neeraj
    Neeraj
    SEO Analyst Trainee
  • Neha
    Neha
    Neha
    SEO Developer
  • Nehemiah
    SEO Reporting Analyst
  • Norah
    Norah
    Norah
    Associate Digital Producer - Marketing
  • Pauline
    Pauline
    Pauline
    SEO Analyst Trainee
  • Pavithra
    PPC Analyst
  • Rajkunwar
    SEO Analyst
  • Ram
    Front End Developer
  • Ramoji
    SEO Analyst
  • Ravi
    Ravi
    Ravi
    SEO Analyst
  • Romeo
    Romeo
    Romeo
    Front End Developer
  • rupinder
    rupinder
    Rupinder
    SEO Analyst
  • Sachleen
    Sachleen
    Sachleen
    SEO Analyst
  • Sam
    Sam
    Sam
    Assistant Copy Strategist
  • sansu
    sansu
    Sansu
    SEO Analyst
  • Sarah-O
    Sarah-O
    Sarah O.
    Recruiter Trainee
  • Sarita
    SEO Analyst
  • Sarvesh
    PPC Analyst
  • Scot
    Scot
    Scot
    Marketing Digital Producer
  • Sevdha
    Sevdha
    Sevdha
    Associate Digital Producer - Marketing
  • Shaina
    Shaina
    Shaina
    Digital Producer Trainee - Marketing
  • Shardé
    Shardé
    Shardé
    Digital Strategy Assistant
  • Shiela
    Shiela
    Shiela
    Operations Assistant
  • Sierra
    Personal Assistant
  • Simer
    Assistant to the Dev Manager
  • Sneha
    Front End Developer
  • Steffy
    Digital Strategist Assistant
  • Stephanie
    Stephanie
    Stephanie
    Associate Digital Producer - Marketing
  • Steve
    Steve
    Steve
    Associate Digital Producer - Marketing
  • Steve
    Steve
    Steve
    Digital Producer - Web Design and Development
  • Sudhir
    SEO Analyst
  • Sukriti
    Sukriti
    Sukriti
    PPC Analyst
  • Talha
    SEO Developer
  • Tess
    Copy Strategist
  • Tibor
    Front End Developer
  • TimMcV
    TimMcV
    Tim
    Assistant Copy Strategist
  • Tyler
    Web Digital Producer
  • Unigwe
    Unigwe
    Unigwe
    Back End Developer
  • Vajra
    Vajra
    Vajra
    Front End Developer - Trainee
  • Victoria
    Victoria
    Victoria
    Recruiter Trainee
  • Vijender
    SEO Analyst
  • Xevran
    Xevran
    Xevran
    SEO Analyst Trainee

Why We’re the Perfect Fit For You

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We’re never satistifed with the status quo.

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We’re always refining our craft, which means you’ll always be getting better and better results!

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We’re a team of trend setters, mavericks, and leaders: innovation is an inherent part of our business model.

Why-We’re-the-Perfect-Fit-For-You

What Our Clients Are Saying

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They consistently went above to improve our website every month we worked with them. Their team put in far more work than required by their contract to ensure that they delivered the highest quality product possible. A lot of SEO companies are going to say whatever they can to get you to sign and commit to them, they were never pushy and simply let their work speak for themselves. Everyone was incredibly knowledgable, prompt, professional yet personal, and a pleasure to work with. I honestly don’t have any bad things to say.

NATHANIEL S.
CEO
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Their digital marketing efforts have fostered year-over-year organic growth in conversion rates and revenue. Coalition Technologies is professional, committed, and responsive. They manage the collaboration well and provide actionable advice, ultimately delivering top-tier results. Beyond their good results and high professionalism, Coalition Technologies is amicable and pleasant to work with. They feel like they’re part of our team. They frequently make suggestions that are outside of the project scope but are incredibly helpful. It’s reassuring to know that they check on the site and have a vested interest in it.

COLIN T.
Digital Marketing Manager
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The work has been hugely successful, with dramatic increases in both site traffic and revenue. The team works independently, provides bi-monthly updates, and are always aware of the latest trends in digital strategy. They put a lot of thought into the SEO strategies, and that knowledge is something we can’t replicate. They’re also really transparent. I’ve used other companies that claim everything’s proprietary, but Coalition gives us access to everything. They’re very reliable. I trust them completely, which is really nice. I haven’t been able to do that with other firms.

DOUG R.
CEO

Featured In

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Our Top Ecommerce Platforms

We’re proud to partner with the following platforms, applications, and businesses:

Magento Partner

“Open source platforms are only as good as their developers, and Coalition’s knowledge of Magento is impressive and a valuable resource for their clients.”

– Magento’s Partner Executive

Bigcommerce Partner

“As one of the fastest growing ecommerce carts on the web today, we have the chance to work with a lot of companies. But Coalition stands out as one of our elite web design partners.”

– BigCommerce’s Channel Account Manager

Shopify Partner

“For stunning stores that smash your sales records, these Shopify Plus partners know how to build your business and brand.”

– Shopify’s Partner Executive

3D Cart

“As a startup in an extremely competitive marketplace, its important for 3dcart to work with highly capable designers and developers who will enhance its reputation. The team at Coalition Tech sets an extremely high bar for others to aspire to.”

– 3dCart’s Partner Executive

Your Success is Our Priority

Coalition Technologies is all about collaboration and innovation. We constantly research and develop the most innovative ways to optimize ecommerce sites and employ industry-leading SEO practices. Let us take your online store to the next level. Contact us today!