CNC Broach Tools
Client: CNC Broach Tools
Website Focus: Ecommerce, Lead Generation
Website Platform: WordPress
Services Provided: PPC, SEO, Web Design, Web Development
Business Type: Business to Business
Client Industry: Business & Industrial
Case Summary: This company provides tools to assist manufacturing companies and their machines. They came to Coalition for development, SEO, and PPC. Coalition was ready to do the heavy lifting and get them the results they needed.
Read the challenge, our solution, and the result below
Challenge
This company provides tools to assist manufacturing companies and their machines. They came to Coalition for website development work, SEO and PPC. Coalition was ready to do the heavy lifting and get them the results they needed.
Solution
Our expert development team designed a custom lead generation website—specifically, their home, about us, and service pages. We also added video embedding and a homepage slideshow. We also completed on-site SEO work to incorporate a blog, add optimized copy, and make sure the HTML site map could be indexed by search engines. Read on to find out the results of our work.
Result
Over half of the site’s traffic came from organic users at 57.70% of the traffic. Organic users also generated 60.42% of the site’s ’Phone Call’ completions, one of the main goals for CNC Broach Tools. For their top keyword, our ad campaign moved it into the #1 position on search results, where before they were not found on the first 3 results pages.
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