Sara Dresses

Client: Sara Dresses

URL: www.saradresses.com

Website Focus: Ecommerce

Website Platform: BigCommerce

Services Provided: PPC, SEO

Business Type: Business to Consumer

Client Industry: Fashion, Shopping

Case Summary: This online boutique offers affordable designer dresses to girls aged 3-12. Within the first few months of their campaigns with us, they saw organic sessions increase 283%. Organic revenue has increased 1,167% and overall revenue increased 468%.

Read the challenge, our solution, and the result below

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Challenge

Sara Dresses was established because they saw the need for formal girls’ dresses in the online marketplace. They came to us looking to improve their conversion rate and their profit. To do this, they signed on with us for SEO and PPC.

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Solution

Some of the work that helped Sara Dresses achieve their results includes writing optimized copy, fixing 404 error pages, and optimizing large images. We also made updates to their site – including adding more color and highlighting the offers for shipping as well as discounts.

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Result

Month over month, the site is receiving 283% more organic sessions and has seen a 353% increase in organic new users. Overall, there was a 444% increase in traffic to the site this month compared to last month and new users grew 514%. Compared to this time last month, organic revenue increased 1,167% and the organic transactions improved by 1,100%. Overall revenue has increased by 468% since last month.

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